Our story

Since its inception in 2007 in Shanghai's Jinqiao District, Head to Toe(H2T) Salon has thrived on a strong affiliation with the expatriate community. Initially, H2T positioned itself as more than just a salon, but a social hub where expats could meet, socialize, and find a sense of community away from home. This customer-centric approach included personalized touches like customer logo shirts, a logo wall adorned with "family" photos, and a welcoming atmosphere that encouraged word-of-mouth referrals among expatriates.
 

The salon's early success was bolstered by its responsiveness to customerpreferences. For instance, adding beer and wine to its service offerings catered to the social needs of its clientele. With a burgeoning expatriate population in Shanghai, including the influx following the opening of Disney in the area, H2T enjoyed a large and diverse customer base. This allowed them to maintain a sizable staff, many of whom were fluent in English, essential for serving the expatriate community effectively.

我们的故事

自 2007 年在上海金桥区成立以来，Head to Toe（H2T) 一直与外籍人士社区保持着紧密的联系。最初，H2T 将自己定位为不仅仅是一家美容美发，而是一个社交中心，外籍人士可以在这里聚会、社交，并找到一种远离家乡的社区感。这种以顾客为中心的方法包括个性化的服务，如顾客标志衬衫、装饰着 "家庭 "照片 标志墙，以及鼓励外籍人士口口相传的温馨氛围。

H2T 早期的成功得益于其对顾客喜好的及时回应。例如，在服务项目中增加了啤酒、葡萄酒、茶、苏打水和小吃，满足了顾客的社交需求。随着上海外籍人口的激增，包括迪斯尼开业后的大量涌入，H2T 拥有了庞大而多样化的客户群。这使得 H2T 能够维持相当规模的员工队伍，其中许多人都能说流利的英语，这对有效服务外籍人士至关重要。

为外籍人士提供有效的服务。